Saturday, September 26, 2015

Authenticity


"It’s no coincidence that the aesthetic of 1989 is that of the Polaroid: a technology that, in its contemporary manifestation, connotes thick feelings of authenticity, immediacy, and wistful nostalgia not unlike Instagram’s own filters. Look closer, though, and the Polaroid, while tangible, is still just an overexposed image, flattering vis-à-vis its limited technological capacity to show the fullness of the moment. From far away, a Polaroid can communicate bold strokes of fun, bliss, friendship. But get closer, and you see it’s flimsy, unclear, and impossible to replicate."

Source: Buzzfeed